Your Future in Fresh Water Technology is Here


The Water Council (TWC), a world-class organization driving economic, technology and talent development to support the global water industry, has been curating ideas through a variety of global freshwater challenges for five years. Water Tech Hub is a one-stop portal for all application-based TWC competitions and challenges. It provides a convenient, centralized location for companies and individuals interested in participating in a challenge and contributing to the advancement of freshwater technology. Then, through its global network of researchers, entrepreneurs, innovators and partners, TWC serves as the conduit between those with new ideas and the companies seeking new solutions. Apply today for current opportunities to get involved, to vet an idea, to start a company and to make a difference.


BREW Accelerator 6

Apply by Nov 30

The BREW (Business - Research - Entrepreneurship - in Water) is the world’s foremost freshwater seed accelerator. Designed to advance the commercialization of innovation-driven startups in the global water industry, the BREW connects early stage technology ventures with the resources they need to fast track the creation and deployment of real-world solutions to freshwater challenges. Those selected for participation are connected to funding, office and research space in the Global Water Center in Milwaukee, executive level mentors, corporate R&D resources, and business training through The Water Council.

Tech interests: technology to address agriculture runoff; emerging technologies

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BREW Corporate Accelerator Powered by A. O. Smith

Apply by Nov 30

BREW Corporate is an expansion of the BREW Accelerator program. BREW Corporate offers participants the same framework, funding, and access to resources as the BREW but with pre-existing interest and committed funding from a corporate partner. BREW Corporate is designed to solicit viable technical solutions for specific real-world challenges that have been identified and outlined by the funding corporation. The funding corporation, along with coaches and technical advisors, will help optimize every winners’ business model, speed up its technology’s commercialization and directly support the startup’s entry into the marketplace.

Tech interests: sensors; water treatment; water heating; IOT, machine learning and artificial intelligence

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Tech Challenge One

Application Opens in November

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Tech Challenge Two

Application Opens in November

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We would not have found this specific technology company without the help of The Water Council.

Bob Heideman
SVP Corporate Technology
A. O. Smith

The Water Council has created a really unique platform to accelerate water technology commercialization.

Dr. Junhong Chen
Program Director Engineering Research Centers Program
U.S. National Science Foundation

We really are a close community and are supportive of one another. The Water Council has been very helpful in our brand development efforts.

John Tillotson
Microbe Detectives, a BREW Graduate


Join these industry leaders by becoming a Water Council Water Tech Partner today

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Barry Liner

Technical Advisor, The Water Council

Bill Dougan

Entrepreneurship Professor, UW-Whitewater

Dennis Webb

CEO, Sage Water

Ed Javier

Entrepreneurship Program Director, Wisconsin Economic Development Corporation

Jen Nowlin

Principal, Accredent

John Tillotson

CEO, Microbe Detectives

Karen Frost

VP Economic Development, The Water Council

Marcia R. Silva, Ph.D.

Assoc. Scientist and Director, UW-Milwaukee Water Technology Accelerator

Meghan Jensen

VP Marketing & Communications, The Water Council

Noah Sabich

Managing Director, Cimbria Capital

Steve Glynn

Director of Innovation, The Water Council

Teresa Esser

Managing Director, Silicon Pastures Angel Investment Network

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